News from Balfour: The Marketplace
We hope your 2011-12 school year is off to a great start. We’re writing with great news for users of our myYear.com yearbook sales website.
On Monday August 8, we’ll be rolling out our new online shopping site at Balfour.com – and a corresponding set of improved ecommerce tools called The Marketplace. This will replace myYear and make it easier than ever to set up, sell and market your yearbook and accessories. While myYear.com will be discontinued as of August 8th, ALL data currently in that system will be moved over into The Marketplace by your Balfour Account Executive. Additionally on that date, visitors to the myYear.com site will automatically be directed to Balfour.com.
In addition to the convenience of buying the yearbook online, we’ve added several new options to our line of yearbook accessories, expanded the support team (now your Balfour AE), and added a toll-free phone order center (800-944-5930) that your yearbooks buyers can use to phone in their yearbook and accessories orders if they choose.
Getting your school’s online store set up is easy – simply fill out the BalfourMarketplace Form, return it to your Balfour Account Executive and we’ll take it from there! Setup takes about 1 business day to complete.
A few add’l notes:
- For your on-campus promotional materials, the Balfour URL is www.Balfour.com. Highly-visible “Yearbook” links in on the homepage and throughout the site will direct buyers to your school store.
- Visitors to www.myYear.com will automatically be directed to the new site. Any existing flyers or letters with that URL will get your buyers to the correct site.
- If you’ve already set up a 2012 myYear.com site for your school, your Balfour Account Executive has created a new site for you at www.Balfour.com
- If you’ve used our adBuilder online ad creator (a feature that allows parents and businesses to create and submit their ads online), an all-new and improved version will be available in late September. The new adBuilder has more template options, a more user-friendly editor, and still works with your StudioWorks project as it did before. More info coming soon!
Thanks for choosing Balfour Yearbooks for your 2011-12 yearbook – we’re looking forward to a great year and helping you sell more yearbooks and accessories than ever! As always, you can contact your Balfour yearbook representative or Account Executive with any questions you have about the new site, or options.
Sincerely,
The Balfour Yearbooks Team
